Privacy Policy

1. Who We Are

Pilates Atelier ("we", "us", "our") is a marketing agency that provides client acquisition services for Reformer Pilates studios. Our website is located at reformerpilatesagency.com. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website or submit an application to work with us.

2. Information We Collect

We collect information you provide directly to us, including:

• Name and contact details (email address, phone number)
• Studio name, city, and Instagram handle
• Business information such as membership size and monthly revenue
• Goals, challenges, and marketing history you share in our application form
• Information submitted through our free tools (Studio Audit, Revenue Calculator)

We may also collect technical information automatically when you visit our website, such as your IP address, browser type, pages visited, and time spent on the site, via standard web analytics tools.

3. How We Use Your Information

We use the information we collect to:

• Review and respond to your application to work with us
• Schedule and conduct strategy calls
• Send you relevant information about our services
• Improve our website and tools
• Comply with legal obligations

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

4. Data Retention

We retain your personal information for as long as necessary to fulfil the purposes described in this policy, or as required by law. Application data is typically retained for up to 24 months. You may request deletion of your data at any time by contacting us.

5. Cookies and Tracking

Our website may use cookies and similar tracking technologies to improve your browsing experience and analyse site traffic. You can control cookie settings through your browser preferences. Disabling cookies may affect the functionality of certain parts of the website.

6. Third-Party Services

We use Calendly to facilitate strategy call bookings. When you interact with the Calendly scheduling widget, your information is subject to Calendly's Privacy Policy. We may also use Meta (Facebook/Instagram) advertising pixels to measure the effectiveness of our ad campaigns. These tools may collect information about your visit in accordance with their own privacy policies.

7. Your Rights

Depending on your location, you may have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt out of marketing communications at any time
• Lodge a complaint with a relevant data protection authority

8. Security

We take reasonable technical and organisational measures to protect your personal information from unauthorised access, disclosure, or loss. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

9. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically.

10. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us at [email protected].